The freaks come out on set of Estelle’s video for “Freak,” the first single from her third album All of Me. The fashion chameleon covers herself in body paint and dons various avant-garde outfits in the Nabil Elderkin-directed clip, co-starring an uncomfortable Kardinal Offishall.

“It’s a very sexual song. I wanted to kinda take it away from being about sex and more about bringing out your inner freak,” explains Estelle. “It’s kinda a metaphor for how you control your life, so you have your different personalities. You bring them out when you need to.”

The video for “Freak” premieres Friday at 4 p.m. EST.